Under $970 per solar install, guaranteed

Three things we hear on nearly every call.

Someone else's name is on the job you just built

You did the site visit, the design, the install and the commissioning. The contract has another company's logo on it. You earned install margin on a job that should have been yours end to end, and they earned a customer for life.

Four quotes, four site visits, no answer

You drove out, measured the roof, built the proposal and followed up twice. They're collecting quotes like a sport and they've gone quiet on all four. That Saturday cost you three hours and earned you nothing.

The lead was fine. The follow-up wasn't.

78% of solar buyers sign with whoever calls back first, and contact inside a minute lifts conversion around 400%. If a lead sits until tomorrow morning you didn't lose on price. You lost before you ever quoted.

What you actually get

Three moving parts. All pointed at one number.

We're not interested in selling you activity. If a thing we do can't be traced to an install under $970, we don't do it.

Campaigns, built and run for you

Facebook and Instagram, written and produced around your business rather than a template with your logo dropped on it. Every dollar traced through to a name in your calendar.

Five-minute follow-up, every lead

Chased, qualified and booked before they've finished shopping. Your team spends its day in front of homeowners instead of dialling a list that's already gone cold.

The gaps in your process, closed

We go through where deals actually stall: the second follow-up nobody makes, the proposal that takes four days, the no-show nobody rebooked. Then we fix those.

Booked appointments inside a week.

We learn your numbers

Close rate, average job value, who sells and how. We can't guarantee a cost per install without knowing what happens after the appointment.

Live in a week

Campaigns running, tracking wired, follow-up switched on. Seven days from the first call, not seven weeks.

We fix the leaks

Once real leads are moving we can see exactly where they stop. That's usually worth more than the ads.

Then we push

Weekly optimisation until the number is locked under $970. Once it holds, we spend more and keep it there.

The benchmark

What everyone else is paying.

Not per lead. Not per appointment. What it costs, all in, to put one signed homeowner on your install schedule.

Telemarketing	$3,000 – $8,000
Door knocking	$1,500 – $4,000
Google Ads	$1,000 – $3,000
Shared and bought leads	$1,000 – $2,500
A typical Facebook agency	$1,000 – $2,500
US average, 2026	~$5,880
Prevail, guaranteed	Under $970

Industry figures, not our claims. Sources available on request.

We say no a lot.

A guarantee like this only works if the business behind it can carry the volume. Most of the companies that enquire aren't there yet, and we tell them so.

Worth a conversation

You're installing 10 or more a month and want that number to double
You've got leads in a spreadsheet nobody has called back
You have people who can sell but nothing holding them to a process
You'd like to answer "what does a customer cost me" without opening a spreadsheet
You can make a decision this month

Not yet

You're still building the sales side and have nobody to hand a booking to
You're shopping for the cheapest agency rather than the best outcome
You'd rather keep doing follow-up your own way
You don't want your close rate looked at

The guarantee

We put ours in writing.

Anyone can promise you a good month. Very few will sign something that costs them if it doesn't happen.

Your cost per signed install comes in under $970 in month one. If it doesn't, we keep working and stop invoicing until it does.

No conditions buried in a PDF. The three below are the whole agreement.

5 minLeads contacted within five minutes. It's the single biggest lever in your business and the data isn't close.

30%Your team closes 30% of the appointments we book. Getting the appointment is our job. Closing it is yours.

WeeklyOutcomes marked each week — sat, no-show, sold, lost. The only way either of us can prove the number.

Check if your state is open

The obvious questions.

The ones people ask on the call, answered before it.

What counts as an install?

For every homeowner who signs a contract and gets installed, you paid under $970 in total marketing cost to acquire them. Not per lead. Not per click. Per installed customer. It's the only acquisition number that ever shows up in your accounts.

How does the guarantee work?

If your cost per install isn't under $970 within the first month, we keep working for free until it is. No invoices, no excuses. We don't get paid again until we deliver. It holds as long as your side holds: leads contacted in five minutes, your team closing 30% of the appointments we book, and outcomes marked weekly so the number is a fact rather than an argument.

How long until I see results?

Most campaigns produce a booked appointment within 7 days of launch. Real pipeline momentum lands around week three or four, once there's enough data to optimise against. By day 90 your cost per install should be locked in under $970.

Do I need a big ad budget?

Enough to move the needle. We recommend $3,000 to $5,000 a month in ad spend. Below that there isn't enough volume for the algorithm to learn from, optimisation stalls, and the guarantee stops being realistic for either of us.

I already have an agency. Why change?

Then you already know what isn't working. Ask them one question: what does a customer cost me all in, with your fee included? Most can only tell you cost per lead, because that's the number that flatters them. We run the ads, book the appointments and tighten the sales process, and we're accountable for one number instead of three reports.

What's the minimum commitment?

Month to month after the first 30 days. No lock-in contracts. If we're not delivering you leave — though under the guarantee you wouldn't be paying us by then anyway.

Why only one company per market?

Because the moment we take your competitor down the road, we're bidding against ourselves in the same auction and both of your costs go up. Exclusivity isn't a sales tactic, it's the only way the guarantee survives. It's also why states close.

So what is a customer costing you?

Thirty minutes. We'll work out your real number from your own figures, show you where it's leaking, and tell you honestly whether we'd take you on.